Creating Colour Palettes for your Creative Business Brand
Why do you need a colour palette for your brand?
Having a brand colour palette allows you to:
1. Create a consistent look for your brand
2. Increases brand recognition
3. Create an identity that aligns with your values and purpose
4. Reflects your brand personality
5. Sets the tone for initial impressions
6. Helps you stand out from the competition
Where does your colour palette need to be displayed?
1. As part of your logo
2. Across your website and online channels
3. On all your printed materials
4. On all your packaging
5. Your uniform if you have one
6. On all your advertising
If you don’t have a brand colour palette or identity yet, or you’ve fallen out of love with your current one, then you might want to think about joining me on my Illumination Course in September.
Not only do we spend a lot of time thinking about colour (psychology, hues, tints, shades and more), but how to choose the ones that are right for you and your brand and how to deploy them for maximum effect. I go to the core of what makes your business tick to help you draw out meaningful colours that connect with your perfect customers so you can learn how to grab their attention at the first hello.
I’ll teach you how to create your own brand mood board, colour palette and overall identity so you can stand out from the rest.
